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LEADER |
01437cam a2200361 4500 |
001 |
PPN154680605 |
005 |
20240605061900.0 |
010 |
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|a 978-2-10-055713-4
|b br.
|d 32 EUR
|
073 |
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1 |
|a 978210-0557134
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100 |
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|a 20110902d2011 k y0frey0103 ba
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101 |
0 |
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|a fre
|e fre
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102 |
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|a FR
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105 |
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|a a a 001yy
|
106 |
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|a r
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200 |
1 |
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|a E-marketing & e-commerce
|b Texte imprimé
|e concepts, outils, pratiques
|f coordonné par Thomas Stenger et Stéphane Bourliataux-Lajoinie
|g préface de Pierre Kosciusko-Morizet
|
210 |
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|a Paris
|c Dunod
|d DL 2011
|
215 |
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|a 1 vol. (XIV-383 p.)
|c ill., graph.
|d 24 cm
|
225 |
0 |
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|a Management sup
|i Marketing-communication
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320 |
|
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|a Bibliogr. p. 361-380. Glossaire. Index
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410 |
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| |
|0 146402790
|t Management sup
|x 2109-7291
|
517 |
| |
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|a E-marketing et e-commerce
|e concepts, outils, pratiques
|
606 |
|
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|3 PPN034578390
|a Commerce électronique
|2 rameau
|
606 |
|
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|3 PPN034878238
|a Marketing sur Internet
|2 rameau
|
606 |
|
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|3 PPN035165677
|a Publicité sur Internet
|2 rameau
|
676 |
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|a 658.87
|v 22a
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1 |
|3 PPN087649314
|a Stenger
|b Thomas
|f 1975-....
|4 651
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702 |
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1 |
|3 PPN127374671
|a Bourliataux-Lajoinie
|b Stéphane
|f 19..-....
|4 651
|
702 |
|
1 |
|3 PPN128796499
|a Kosciusko-Morizet
|b Pierre
|f 1977-....
|4 080
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801 |
|
3 |
|a FR
|b Electre
|c 20110901
|g AFNOR
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|c 20111013
|g AFNOR
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930 |
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|5 441092103:43583472X
|b 441092103
|a 658.8 EMA
|j u
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|a DEC
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998 |
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|a 615519
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