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Designing and managing a research project : a business student's guide
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| Autres auteurs : | |
| Format : | Livre |
| Langue : | anglais |
| Titre complet : | Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller |
| Publié : |
Thousand Oaks, Calif. :
Sage Publications, Inc.
, c2005 |
| Description matérielle : | 1 vol.(XI, 232 p.) |
| Contenu : | The foundations. Introduction. Choosing a topic. The role of supervisor. Group dynamics and the role of conflict. Ethical considerations. Undertaking the research. Planning the research process. Literature review. Data gathering. Qualitative data analysis. Quantitative data analysis. Establishing recommendations. Communicating the results. Presenting the results. Writing your report. Oral presentations. Concluding remarks |
| Sujets : |
Bib. Centrale Nantes
| | Cote | Prêt | Statut |
|---|---|---|---|
| Bibliothèque | 001 POL | Empruntable | Disponible |