Advances in strategic management : a research annual volume 5

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Autres auteurs : Lamb Robert, Shrivastava Paul
Format : Livre
Langue : anglais
Titre complet : Advances in strategic management : a research annual. volume 5 / editors: Robert Lamb, Paul Shrivastava
Publié : Greenwich, Conn. : JAI Press , c1988
Description matérielle : xiii, 320 p.
Collection : Advances in strategic management ; volume 5 (1988)
Contenu : Generic strategies: toward a comprehensive framework / H. Mintzberg. Competitive performance and strategic positioning in international financial services / I. Walter. Environmental change in the financial services industry / D. Rogers, A. Miglani. Modeling the effectiveness of a strategic planning system / N. Venkatraman and V. Ramanujam. Probing two chief executives' schematic knowledge of the U.S. steel industry using cognitive maps / C.I. Stubbart, Arkalgud Ramaprasad. Implementing corporate venturing / S. Birley, K. Manning, D. Norburn. Multiple scenario analysis and business / R. S. Raubitschek
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