The producer's guide to transmedia : how to develop, fund, produce and distribute compelling stories across multiple platforms

The Producer's Guide to Transmedia offers advice on how to fund, develop, produce and distribute content across multiple platforms, drawing on Nuno Bernardo's ten years experience of Transmedia storytelling and production for global audiences. This guide analyses how multiplatform can brin...

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Bibliographic Details
Main Author : Bernardo Nuno (Auteur)
Format : Book
Language : anglais
Title statement : The producer's guide to transmedia : how to develop, fund, produce and distribute compelling stories across multiple platforms / Nuno Bernardo
Published : Dublin, Ireland : Beactive , 2011
Physical Description : 1 vol. (153 p.)
Subjects :
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330 |a The Producer's Guide to Transmedia offers advice on how to fund, develop, produce and distribute content across multiple platforms, drawing on Nuno Bernardo's ten years experience of Transmedia storytelling and production for global audiences. This guide analyses how multiplatform can bring extra revenues and help producers connect directly to audiences and create entry points through which consumers can become immersed in content. It encompasses a series of case studies discussing ideas and concepts of how Transmedia can be key to promoting and engaging with audiences around a traditional TV show, feature film, game or consumer brand. Nuno Bernardo is an award-winning and Emmy-nominated Transmedia writer and producer, and the creator of the world's first international interactive online teen series, Sofia's Diary 
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