Bibliographic Details
Main Author : |
Kumar Martha Joynt
(Auteur) |
Format : |
Book |
Language : |
anglais |
Title statement : |
Managing the president's message : the White House communications operation / Martha Joynt Kumar |
Published : |
Baltimore, Md. :
Johns Hopkins University Press
, 2007
|
Physical Description : |
1 vol. (XXXII-345 p.) |
Content : |
Creating an effective communications operation. The communications operation of President Bill Clinton. The communications operations of President George W. Bush. White House communications advisers. The press secretary to the President. The gaggle and the daily briefing. Presidential press conferences. Managing the message |
Subjects : |
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