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| LEADER |
01777cam a2200505 4500 |
| 001 |
PPN023367296 |
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20180823010800.0 |
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|d 124 FRF
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|a ocm25806796
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|a lm108326
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|a frBN014064707
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|a (OCoLC)25806796
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1 |
|a 9782130441885
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|a 19920513d1992 k y0frey0103 ba
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| 101 |
0 |
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|a fre
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|a FR
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| 105 |
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|a y ||||001yy
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| 106 |
|
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|a r
|
| 200 |
1 |
|
|a Commerce entre cultures
|b Texte imprimé
|e une approche culturelle du marketing international
|h Tome 2
|f Jean-Claude Usunier
|
| 210 |
|
|
|a Paris
|c Presses universitaires de France
|d 1992
|
| 215 |
|
|
|a 1 vol. (217 p.)
|d 22 cm
|
| 225 |
2 |
|
|a Collection Gestion (Presses universitaires de France)
|x 0764-2237
|
| 320 |
|
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|a Notes bibliogr. Index.
|
| 410 |
|
| |
|0 001030531
|t Gestion (Paris. 1984)
|x 0764-2237
|
| 606 |
|
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|3 PPN027850048
|a Marchés d'exportation
|2 rameau
|
| 606 |
|
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|3 PPN027344460
|a Communication interculturelle
|2 rameau
|
| 606 |
|
|
|3 PPN027476014
|a Marketing
|2 rameau
|
| 606 |
|
|
|3 PPN029693284
|a Communication dans les marchés d'exportation
|2 rameau
|
| 606 |
|
|
|a Commerce international
|2 rameau
|
| 675 |
|
|
|a 658.6(100)
|v Éd. 1967
|
| 676 |
|
|
|a 658.848
|
| 700 |
|
1 |
|3 PPN027173003
|a Usunier
|b Jean-Claude
|4 070
|
| 801 |
|
3 |
|a FR
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|c 20120120
|g AFNOR
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| 801 |
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1 |
|a US
|b OCLC
|g AACR2
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| 801 |
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2 |
|a FR
|b AUROC
|g AFNOR
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| 801 |
|
3 |
|a FR
|b BN
|g AFNOR
|
| 801 |
|
0 |
|a FR
|b FPT
|c 20010306
|g AFNOR
|
| 915 |
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|5 441092103:179056468
|a 0081173093
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| 919 |
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|5 441092103:179056468
|a 0081173093
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| 930 |
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|5 441092103:179056468
|b 441092103
|a 2012 / 349
|j u
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| 930 |
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|5 441092105:294865152
|b 441092105
|a 658.8 USU
|j f
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| 998 |
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|a 329965
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