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Séguin Benoît
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Le marketing olympique : co-création de valeur entre acteurs
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Ferrand Alain
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Chappelet Jean-Loup
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Séguin
Benoît
De Boeck DL 2012
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2
Le marketing olympique : Co-création de valeur entre acteurs
by
Ferrand Alain
,
Chappelet Jean-Loup
,
Séguin
Benoît
De Boeck Supérieur 2014
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